News

Preiss Company in a Joint Venture with Nuveen Real Estate Acquires 504-Bed The Row at the Stadium

Student Housing Complex Formerly Known as Reign Living at the Stadium
Located Near University of South Carolina

COLUMBIA, S.C. — Officials at The Preiss Company (TPCO), one of the nation’s largest, privately-held, student housing owner-operators, in a joint venture partnership with Nuveen Real Estate, announced the acquisition of the 504-bed student housing complex, “Reign Living at the Stadium,” rebranded as “The Row at the Stadium.” Located at 1105 Shop Road in Columbia, S.C., the community is located within walking distance of both the University of South Carolina campus and Williams-Brice Stadium.

“The Preiss Company has been looking for the right opportunity to enter the Columbia market for several years,” said Donna Preiss, founder and CEO, TPCO. “The Row at the Stadium is that opportunity. It checks all of our boxes.”

The complex offers 3-, 4- and 6-bedroom, fully-furnished town homes with features including granite countertops, stainless steel appliances, walk-in closets, in-unit laundry and 1GIG Wi-Fi internet access. In addition to bed-bath parity, all units feature an additional half bath.

Communal amenities include a lazy river with music surround, oversized hot tub, 24-hour fitness center, outdoor media lounge and sand volleyball court. Additionally, residents can enjoy a private campus shuttle, as well as close proximity to numerous shopping, entertainment and restaurant venues.

“With 100% occupancy, a superlative physical plant and an unmatched amenity package, all within walking distance to the football stadium…we couldn’t have asked for a better project to act as our entryway into the thriving, Columbia marketplace,” said John Preiss, chief investment officer, TPCO.